Case 06 / Amazon
Sales and profit from ten Amazon products
Product-level profit and loss for ten Amazon products in a managed store.
Open the report (PDF)WHAT THIS REPORT SHOWS
Store performance at a glance.
Look at the contribution of individual products and the cost basis behind each calculation.
- Marketplace
- Amazon
- Reporting period
- Month to date; calendar month unspecified
- Source
- Wealth Automators case-study deck
About this case study
- Platform: Amazon (Seller Central · FBA & FBM)
- Program Model: Fully managed e-commerce
- Catalog: Diversified branded wholesale
- Profit Basis: After fees, goods and advertising
- Reporting Period: Month to date
- View: Top 10 products by sales
Understanding the figures
Read sales, product costs, fees and reported profit for the period shown. Different stores may cover different dates or include different expenses. The report includes the calculation notes and disclosures for this example.
This is a selected historical example. Results vary and do not predict what another store will earn.
Company-provided figures from the Wealth Automators case-study deck. No independent financial verification is implied.
THE REPORT IN TEXT
Read the reported figures.
The tables below reproduce the figures in the company-provided report. Read them alongside its summary and calculation notes. Amounts, rounding and reporting periods are retained as supplied.
Month-to-date product performance: ten products
Scroll horizontally to view all columns on smaller screens.
| Product (SKU) | Units | Sales | Amazon Fees | Cost Of Goods | Net Profit | Margin | ROI |
|---|---|---|---|---|---|---|---|
| FHS Thermal Paper 32-Roll (FBA) | 996 | $57,449 | ($21,210) | ($26,467) | $7,000 | 12% | 26% |
| S.O.S. Emergency Water 62-Pack | 402 | $16,000 | ($7,394) | ($3,517) | $2,932 | 18% | 83% |
| FHS CAD Paper Rolls 24x150 (4pk) | 199 | $12,731 | ($1,910) | ($2,985) | $4,195 | 33% | 141% |
| FHS Thermal Paper 32-Roll (FBM) | 195 | $11,430 | ($1,715) | ($5,187) | $2,468 | 22% | 48% |
| San Marzano DOP Tomatoes (6pk) | 254 | $10,148 | ($4,375) | ($4,112) | $1,220 | 12% | 30% |
| Gallo Drain Gun Cleaner (FBM) | 187 | $7,421 | ($1,963) | ($2,618) | $2,238 | 30% | 85% |
| Starbucks SF Vanilla Syrup 1L | 210 | $6,265 | ($2,257) | ($3,045) | $524 | 8% | 17% |
| Cirkul Hydrate Cartridges | 139 | $6,133 | ($1,764) | ($3,352) | $781 | 13% | 23% |
| Millennium Energy Bars | 98 | $5,677 | ($1,634) | ($2,548) | $1,047 | 18% | 41% |
| Dove Nutritive Shampoo/Cond. | 134 | $4,472 | ($1,786) | ($1,876) | $782 | 17% | 42% |
| Top 10 Subtotal | 2,814 | $137,726 | ($46,008) | ($55,707) | $23,187 | 17% | 42% |
Source calculation notes and disclosure
Representative client results. Figures are based on real reported performance of a client Amazon store under Wealth Automators management and have been lightly rounded to whole dollars. This is a sample of the store's top 10 products, not its entire catalog. Sales are ordered product sales; reported net profit is after Amazon fees, cost of goods and advertising; advertising is not itemized separately. ROI is net profit divided by cost of goods. Product margins vary by category and competition. Individual results vary with inventory volume, supplier availability, seasonality and market conditions. Past performance does not guarantee future results and nothing herein is financial or investment advice. E-commerce involves risk, including loss of capital.
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